If you’re listing the same item across multiple platforms, the difference in fees can cost you hundreds of dollars a month. A $500 handbag will net you $432 on Vinted but only $415 on Depop. A $2,000 watch varies by more than $100 depending on where you list it.
Most AU resellers check their main platform’s fee structure once, then never revisit it. That’s a mistake. Here’s exactly what each marketplace charges — and how to compare them in seconds before you decide where to list.
Why Fees Matter More Than You Think
Marketplace fees eat 5–20% of every sale before you’ve covered postage, packaging, or your time. At small scale, the difference between platforms feels minor. Once you’re turning over $3,000–$5,000 per month across platforms, choosing the wrong one consistently costs real money.
The challenge is that fees aren’t always presented cleanly. eBay charges a final value fee. Depop charges a selling fee plus payment processing. Etsy has a transaction fee, a payment processing fee, and a listing fee. Grailed takes a commission plus Stripe’s cut. The headline number is rarely the real number.
This article breaks down the real cost — total fees as a percentage of the sale price — for seven major platforms, with AU-specific examples in AUD.
Fee Breakdown by Marketplace
The table below shows fees for a standard sale with no promotional listing spend. All figures are in AUD.
| Platform | Final Value / Selling Fee | Payment Processing | Fixed Fees | Total on $100 sale | Total on $500 sale |
|---|---|---|---|---|---|
| eBay AU | ~13.25% | Included | $0.30 | ~$13.55 | ~$66.55 |
| Depop | 10% | 3.49% + $0.49 | — | ~$13.98 | ~$68.00 |
| Etsy | 6.5% | 3% + $0.45 AUD | $0.30 listing | ~$10.25 | ~$49.75 |
| Grailed | 9% | 3% (Stripe) | — | ~$12.00 | ~$60.00 |
| Poshmark AU | 20% (under $15) / $2.95 flat under $15; 20% over | Included | — | ~$20.00 | ~$100.00 |
| Mercari AU | 10% | Included | — | ~$10.00 | ~$50.00 |
| Vinted | 5% | Included | $0.70 | ~$5.70 | ~$25.70 |
Notes: eBay rates based on most clothing, fashion, and collectibles categories. Depop payment processing via PayPal or Depop Payments. Etsy listing fee applies per item listed. Poshmark’s flat commission structure changes above and below $15.
Key takeaway: Vinted is cheapest for items under $200. Etsy and Mercari compete closely in the mid-range. eBay and Depop are consistently among the most expensive once payment processing is included.
Interactive Calculator
Rather than manually working through the table above, use the TurnGoods Marketplace Fee Calculator to compare all 7 platforms simultaneously.
Enter your sale price and the calculator shows you the exact fee and net payout for each marketplace in real time. Switch between item prices to see how the winner changes at different price points — because the cheapest platform for a $50 t-shirt isn’t necessarily the cheapest for a $2,000 watch.
Individual calculators are also available if you want to go deeper on a specific platform:
- eBay fee calculator
- Depop fee calculator
- Etsy fee calculator
- Grailed fee calculator
- Poshmark fee calculator
- Mercari fee calculator
- Vinted fee calculator
Which Platform Wins by Category
Fees matter, but they’re only part of the equation. The platform that charges 5% but sells nothing costs more than the platform that charges 13% and sells in 48 hours. Match your category to the audience that actually buys there.
Fashion, Clothing, and Streetwear
- Depop — Gen Z audience, strongest for Y2K, streetwear, branded pieces. Sells faster in the right categories despite higher fees.
- eBay AU — Broader buyer base, better for higher-value items where the fee difference is worth absorbing for reach.
- Vinted — Growing fast for everyday fashion. Cheapest fees; ideal for volume-priced items under $100.
Luxury Handbags and Designer Goods
- eBay AU — Largest AU buyer pool for authenticated luxury. Buyer protection builds confidence.
- Grailed — Strong for menswear luxury (Off-White, Balenciaga, Yeezy). Smaller AU audience but engaged buyers.
- Depop — Works for mid-range designer (Zimmermann, Aje) but not for Hermès or Chanel tier.
Vintage and Collectibles
- Etsy — Dominant for vintage with character. Strong search intent from buyers actively looking for unique items.
- eBay AU — Better for collectibles with an established market value (trading cards, coins, vintage electronics).
Handmade and Craft
- Etsy — No real competition here. The only platform where buyers specifically search for handmade.
Low-Cost Items (Under $50)
- Vinted — 5% flat fee is unbeatable for low-margin items. eBay’s $0.30 fixed fee plus 13.25% is punishing on $20–$30 items.
- Mercari — 10% with no fixed fees; better than eBay for items under $30.
Electronics and Tech
- eBay AU — Dominant buyer base for tech. Buyer protections also suit nervous buyers on higher-value electronics.
- Mercari — Growing, but still secondary to eBay in the AU market for tech.
Pro Tips to Minimise Fees Across Marketplaces
Cross-list to increase sell-through, not to duplicate fees. Listing the same item on three platforms doesn’t triple your fees — you only pay when something sells, and only on the platform it sold on. The strategy is: list everywhere, pay once.
The risk is the double sale — selling the same item on eBay and Depop simultaneously because you didn’t delist in time. Tools like TurnGoods handle auto-delisting the moment a sale is detected on any platform, so you can cross-list without the panic.
Use promoted listings selectively. eBay’s promoted listings add 2–15% on top of the standard fee. Only run them on high-margin items where the increased exposure is worth the extra cost. Don’t blanket-promote everything.
Bundle items to spread fixed fees. Etsy’s $0.30 listing fee is small on a $200 item but significant on a $15 one. Bundle low-value items or list them in multi-quantity listings to reduce the fixed fee impact.
Price to account for fee percentage. If your target net on a $100 item is $80, list at $94 on eBay (where you’ll net ~$80 after 13.55% in fees), not $100. Work backwards from your net target, not from the sticker price.
Review your platform mix quarterly. Depop’s fee structure has changed multiple times. Mercari’s AU presence has grown. The right platform for your categories in 2024 may not be the right one in late 2026. Recalculate using the marketplace fee calculator every few months.
The Real Cost: A $500 Handbag Across All 7 Platforms
To make this concrete, here’s what you actually net after fees on a $500 handbag:
| Platform | Gross Sale | Total Fees | Net to You |
|---|---|---|---|
| Vinted | $500 | $25.70 | $474.30 |
| Mercari | $500 | $50.00 | $450.00 |
| Etsy | $500 | $49.75 | $450.25 |
| Grailed | $500 | $60.00 | $440.00 |
| eBay AU | $500 | $66.55 | $433.45 |
| Depop | $500 | $68.00 | $432.00 |
| Poshmark | $500 | $100.00 | $400.00 |
A $74 difference between Vinted ($474) and Poshmark ($400) on a single item. Over 20 sales per month, that’s $1,480 — almost $18,000 per year — leaving money on the table through platform choice alone.
Of course, selling 20 handbags per month on Vinted requires Vinted’s audience to be buying your items. Run the comparison, but also run the sell-through numbers for your specific categories.
Bottom Line
No single platform wins for every category and price point. The cheapest fees don’t matter if the audience isn’t there. The right approach:
- Cross-list to maximise exposure across multiple platforms
- Use the fee calculator to understand your real net on each sale before you set your price
- Match platform to category — Depop for Gen Z fashion, eBay for broad reach and luxury, Etsy for vintage, Vinted for fast-moving lower-priced items
- Auto-delist so cross-listing doesn’t create double-sale headaches
Compare fees across all 7 marketplaces in 10 seconds →
All fees are approximate and based on standard category rates as of May 2026. Platform fees change — verify current rates before pricing your items.