Running a consignment store means making hundreds of inventory decisions a month: what to price this handbag at, how long to wait before marking it down, which consignors to take more stock from, which categories to focus on.
Most store owners make these decisions on gut feel. “This brand usually sells fast.” “That colour never moves.” Sometimes gut feel is right. Sometimes it costs you weeks of dead stock.
A sales analytics dashboard replaces guesses with numbers.
The Metrics That Matter
TurnGoods’s Sales Analytics dashboard shows you the key numbers for your store at a glance:
- Total items listed — your current active inventory
- Items sold — sales volume over the measured period
- Sell-through rate % — the percentage of items that sold. Industry benchmark for consignment is 40-60% over 90 days
- Average days to sell — how long items take to move. Under 30 days is excellent for most categories
- Revenue breakdown — by category, brand, consignor, and platform
- Top performers — your fastest-selling categories and your most profitable consignors
For a store with 56 items where 28 have sold at a 50% sell-through rate averaging 29.9 days to sell, you can immediately see: half your inventory is moving within a month, and the other half needs attention.
Connecting Analytics to Action
The numbers only matter if you act on them. Sales analytics connects to the other decision tools in TurnGoods:
Identify what’s not selling. Cross-reference with the Inventory Aging Report, which shows items by age bracket (Fresh, Aging, Stale, Critical, Dead). Items that are both old and unsold are candidates for markdowns.
Know when to mark down. The Dead Stock Alert Engine flags items past their optimal selling window. Use the analytics data to decide whether to cut price, move to a different platform, or return to the consignor.
Understand your consignors. Which consignors bring in items that sell in 14 days vs 60 days? Use this data alongside Consignor LTV scoring to decide who gets more shelf space.
Price smarter. Combine sales velocity data with the AI Price Scorecard to set prices that move inventory without leaving money on the table.
Real Data, Real Numbers
The demo account in TurnGoods gives you a sense of what the dashboard looks like with real data — 56 items across multiple categories, 28 sold, 50% sell-through rate, 29.9 days average to sell. You can see which brands outperform, which consignors drive revenue, and where the bottlenecks are.
What’s Coming in v2
The current dashboard is a snapshot of your store’s performance. We’re planning the next version with:
- Date range filtering — compare this month to last month
- Trend charts — see how sell-through rate changes over time
- CSV export — pull the numbers into your own reporting tools
No release dates set yet — these are on the roadmap.
Getting Started
The Sales Analytics dashboard is included in all plans, including the free Starter tier. Log in to see your numbers.